Kyrkimtzis Vladimiros

Vladimiros is a graduate of Aston University with a Master’s degree in Marketing Management. He specialises in primary consumer research with an emphasis in brand tracking, consumer segmentation & new product development methodologies. As a programme director in leading consumer research houses, he has consulted the most prominent multinational brands in the consumer-packaged goods industry, organising and executing large scale multinational research. His academic interests focus on information dissipation and data analysis / management with the use of modern technologies, as well as the evolution of consumer research methodologies in the digital era.